AC Nielsen Homescan

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According to the Nielsen Homescan website, the Nielsen Homescan consumer panel is a “mini USA”, which represents millions of American citizens. They are looking for people from across America to participate in their interesting online consumer market research projects, and they are willing to offer incentives to all those willing to do so. As a participant in this process, you will simply be required to scan the barcodes of your various purchases, after which you will also be invited to complete short and entertaining surveys. As a panellist, you will therefore have the chance to make your opinions count in the consumer marketplace, while at the same time make a difference to some of the world’s biggest brands.

In order to participate in the process, you will have to become a member of the Home Scan Consumer Panel, which you can do directly on their website. Once you have completed the online registration form and submitted your detailed household information, you will be placed on a waiting list, and panellists will be randomly selected to participate in the various studies. According to their website, this ensures that the panel truly reflects the country’s diverse population.

General Information

• Accepts Members From: United States, Australia,
  United Kingdom, New Zealand, International.
• Age Requirements: 18
• Type of Rewards: earn gift points that are redeemable for name-brand merchandise, including electronics equipment, jewelry, household items, toys, and much more!
• Sweepstakes, Prize Draws or Competitions: You’ll also earn entries into our many exciting sweepstakes.
• What is The Minimum Payment. This is the Amount Needed to Request a Redemption or Payout: No minimum payment is mentioned.

Company Information

• Physical Location of this Survey Company’s Office:

  770 Broadway, New York,
  New York 10003, U.S.A
  ACNielsen Centre
  11 Talavera Rd
  Macquarie Park NSW 2113

• Type of
  Market Research They Conduct: Online surveys, barcode scanning.